Ava, The Sales Rep Artisan, is an AI SDR digital worker aimed at automating the outbound sales process. She is capable of prospecting leads with her ability to access a vast database. The system is capable of crafting compelling, highly personalized email sequences and will send these emails on behalf of the user. Due to her AI nature, Ava can self-optimize over time, constantly improving for booking meetings and positive sentiment responses. Additionally, Ava has an in-built email warmup feature that ensures email deliverability. She is also capable of scheduling meetings into the user's calendar after being provided with their calendar booking link. Ava comes with a full autopilot mode, allowing her to have complete creative freedom when creating emails. Users can interact with Ava like any other colleague, with the option to communicate with her through Slack. Ava can also make unprompted contact if she has a suggestion or notices something is not working. Ava features are predominantly managed by communicating directly with the system.